The content of the email provides the communication or message. Email receivers have cracked down on malicious communication from spammers, such as phishing, malware and virus distribution, or scams, by implementing robust content filters. These content filters perform automated reviews of email content to look for unwanted email. Technically savvy users rely on open source content filters like the Apache Spam Assassin. Enterprises are more likely to rely on content filters like Google’s ...

In spite all of the rising demand given to social media, digital media and news paper over the past few years, the hard-core marketing source of the most internet marketing campaign is still reminds us about email. It remains the most widely used form of corporate communication and is a channel that almost all marketers are familiar with. Email marketing is usually claimed to be an incredible way of effective marketing tactic. Despite of this familiar part, most marketers have yet to perfect th...

Now, you have learnt basics and done with your exams like sending effective emails to interested clients. It's time to analyse the results. This is just like the report card, you have gone through in your childhood days. The report card allows you to know, in which subjects you have scored well and in which subjects you were weak. Likewise analysing your email campaign reports show you clearly where you have done mistake and in which step you have done well. In Email marketing campaigns, tracki...

The main reason for the companies to start email marketing is that, it is cost effective process and the returns are high. Email marketing is considered to the most profitable business when performed in an authentic way. There are certain criteria to be followed in email marketing for attaining desired ROI. The most commonly asked question is what should I need to do to improve sales ratio? How to improve ROI? How to keep up reputation? Is my content good? How about the layouts and designs? Al...

Email marketing is a commercial message or information conveyed to a group of prospective customers using email. In other words every email sent to the client for the purpose of business or sales should be considered as email marketing. This is the most updated and evolutionary aspect which is grown up in a massive stage recently. Email marketing has been adopted by almost all companies due to its cost efficiency and high ROI numbers. But there is another question. How to increase the effectiv...

Have you ever thought why birthday campaigns should be a part of email marketing? Because they work, we all love to celebrate birthdays. When we hear someone wishing us on our birthday, really we feel happy. When someone gifts us something on your birthday, really we get surprised. When we get any special offers to show privilege, really our happiness will reach the sky. This is why birthday campaigns should be a part of email marketing. It is all about pampering your clients. Birthday campaign...

As an email marketer, you should know the value of relationship and how to maintain it with your subscribers. Relationship with your subscriber has started just like a proposal of a date. When you asked them for a date, they readily accepted it, blushed when you send them any surprise emails. Felt happy with offers and discounts. Counted on you for solutions and waited for your helping hand. Your personalization messages made them to feel that you are there for them in need and so on. Everythin...

We are in a world of technology; the technology lovers always have a specific place for mobiles in their world. Since mobiles play an important role in your day to day life, almost all time taking operations like shopping, banking, paying bills, checking mails etc are being done in seconds. Really thank the creative people. Now this is the turn for digital marketers to prove what wonders can be done by them to lead a successful mobile campaign. Targeting interactive posters:Mobile users have d...

Let's talk about the issue first, how many emails do you receive in a day and how many of them you normally have a glance and how many of them you generally delete or send to trash folder? Now clear it off, how many you open and how many you read and how many you click on the link? Email marketing is the most expanding industry or channel these days. Email marketing is the best to introduce marketers to buyers and capable of driving sales. But the most important is that your email campaigns sho...

An email you send to your list. Each bulk email that is sent to the list is considered a separate campaign. Unlike an advertising campaign that can include dozens of ads and take place over the course of months, MailGoes' campaigns are a single instance.

Not at all. We run all your campaigns on our Email Marketing platform. You no need to have any server hardware or email database to run your campaigns. We will do everything on behalf of you and get the results.

Each email campaign results are shown in the format of graphical reports and a back-end reporting tool access will be provided to you. You can login to our control panel and can observe instant reports available for all your campaigns.

Our cloud based servers are having capacity of delivering any number of emails per day. But we suggest you to keep this number reasonable to make sure all the ESPs accept high volume delivery and emails are delivered to the inbox.

Definitely. Reporting tool will give you complete statistics of link tracking, email forward tracking and etc. You can login to our control panel and check all the statistics.

Email campaigns can be designed with either HTML – Hypertext Markup Language or Plain text formats. HTML formatted emails looks more of email newsletters or promotions that we see in our inboxes. Emails when formatted with colours, images, layouts, tables and links is naturally an HTML email. Plain text emails, the name itself tells us that the emails composed with more of simple text without any additional special effects. The emails communicated among the employees of an organisation or...

Emails - this is the word of revolutions. Every one of us is stepping in new technologies, one of which is the email marketing. Permission based email marketing have higher return on investment rates which is a well known fact. In spite of that, email marketing has been proved to be the boon of small and large scale businesses. A business person of all around the world takes this as an advantage to attract, educate, retain and to grow loyal customers in their scale. So when you decided to use s...