How subscribers respond to the content you’re sending. Are they regularly opening your email and clicking your links? If they’re engaging with the content, your reputation and deliverability will improve. If they’re not engaging and are deleting, marking as spam, or unsubscribing then your reputation will drop and affect your overall deliverability.
Want to have a trail run for your campaign? Do you want to test the quality of the service we offer? One of our customer advisers will call you to discuss about your requirement and set up a free trail account for you.